Adam Brandenburger

NYU Stern School of Business, 44 West 4th Street, New York, NY 10012

Brandenburger holds appointments at New York University as J.P. Valles Professor at the Stern School of Business, Distinguished Professor at the Tandon School of Engineering, Faculty Director of the NYU Shanghai Program on Creativity + Innovation, and Global Network Professor. He was a professor at Harvard Business School from 1987 to 2002. He received his B.A., M.Phil., and Ph.D. degrees from the University of Cambridge. Adam researches in the areas of game theory, information theory, and business strategy.

Recent Publications

Strategy Needs Creativity

Harvard Business Review

April 2019

“Rényi Entropy for Signed Measures with an Application to Quantum Theory”

February 2019

The Language of Game Theory

April 2014


The Strategist


Creativity Considered